Monday, May 10, 2010

Leadership

Recently I finished reading this rather inspiring book. This book was a compilation of top world business leaders sharing their experiences of "making the sale". Each business leader had something different to offer about their leadership styles and how it plays into their lives. Seeing as I'll be graduating college in about 2 weeks, this book couldn't have come at a better time. Reading their stories compelled me to think of what my leadership style is like and how I use it in my everyday life.

Everyone is a leader in their own way, whether it be professionally or personally. I would say that my leadership styles mesh into each world. If I had to describe my leadership style in one word it would be observant. Being a marketing major there have been many group projects that I have participated in. My role is seeing how the group works together from the beginning. I normally sit back and assess the personalities of the different group members to see where they would fit best in the group. This way everyone ends up doing what they are best at and the project is completed as smoothly as possible with the optimum results.

On a personal level, it is very helpful to understand the dynamic of friends. A lot of the time friends come to me with problems, sometimes even two friends with a problem that involves the other. They feel comfortable coming to me and sometimes we can come up with a way solve the current issue. My leadership style is something that can be converted to use in all aspects of my life. Soon I will have to use it to adapt to life after college.

I would recommend this book to anyone who is looking for advice on leadership. It is some of the best advice from top business leaders. The book is from the Harvard Business Press, Lessons Learned, Making the Sale.

Monday, March 8, 2010

Strengths

Recently I've taken the Strengths Finder 2.0 online test and it has given me insight into what my top 5 strengths are as a person. Being able to pinpoint what you are good at is very helpful when soon entering the workforce.

My top 5 strengths are:
-Maximizer
-Strategic
-Empathy
-Communication
-Individualization

When all of these strengths are put together it really does describe me and how I work. Now I'm going to talk about my strength as a maximizer.

The maximizer strength states that I focus on strengths to stimulate personal and group excellence, as well as transform something strong into something superb. This holds true for me. I always like focus on the positive side of things and in a group setting I think that people work better when they focus on the good rather than the problems. As far as transforming something I think it is very important to take the extra time to add finishing touches to make something better, such as a presentation or even an outfit!

An example of when I've used this strength is last semester when I was working with a group on a project for General Motors in their GM and U Marketing Challenge. Our task was to create a marketing campaign for their new college discount program. Once we got our big idea I thought it was important to work out all the details of the advertising and promotions that we were going to do. Without all the details and the extra effort I don't think the presentation would've had the same impact. The end result of this was that we had a successful presentation and a piece of work that everyone in the group can be proud of.

Knowing your strengths is a good tool to know what it is that you do best.

Sunday, March 7, 2010

Vision

As a senior in college graduating in May I am forced now more than ever to think about my future. It is important to have a vision and see yourself somewhere before actually entering the "real" world. My past 4 years at the University of New Hampshire have been some of the best of my life...but it's time to move on to bigger and better things (and I truly believe that).

My vision for the future is constantly changing. I'm a marketing major and am very happy in that field. Where I want to go with that degree specifically is unclear. I find all my marketing classes to be very interesting and am excited to put everything I've learned to use. Right now I see myself working for an ad agency. Working with a team to put together marketing strategies and campaigns for clients. I could also envision myself working within a larger company's marketing department.

Like I said earlier it's great to have a vision but just graduating college may not lead exactly where you want to go. I'm willing to start out small and work my way up to where I want to be. This way I would also be able to really appreciate what I do. And who knows, one day a dream job could presnt itself, and this way I'll be ready for it.